Warning: This paper contains content that may be offensive or upsetting. Online search engine auto-completions make it faster for users to search and access information. However, they also have the potential to reinforce and promote stereotypes and negative opinions about a variety of social groups. We study the characteristics of search auto-completions in two different linguistic and cultural contexts: Baidu and Google. We find differences between the two search engines in the way they suppress or modify original queries, and we highlight a concerning presence of negative suggestions across all social groups. Our study highlights the need for more refined, culturally sensitive moderation strategies in current language technologies.

翻译：警告：本文可能包含令人不适或冒犯的内容。在线搜索引擎的自动补全功能使用户能够更快速地搜索和获取信息，然而，它们也可能强化并推广针对不同社会群体的刻板印象与负面观点。本研究考察了百度与Google两种不同语言文化背景下搜索自动补全的特征。我们发现了两个搜索引擎在抑制或修改原始查询方式上的差异，并指出了所有社会群体中均存在令人担忧的负面建议。本研究凸显了当前语言技术中需要更精细化、文化敏感的审核策略。