Existing multi-modal image fusion (MMIF) methods generally face an optimization gap between the visual and semantic domains, limiting the enhancement of perception capabilities. To overcome this long-standing barrier, this work proposes W2F, a new visual-semantic mutual reinforcing paradigm for MMIF. First, we reinforce the foundation for visual-semantic collaboration by amplifying feature complementarity through two targeted designs. Specifically, the segmentation-guided fusion loss introduces object-aware structural guidance into visual fusion, while the embedded information restoration prior strengthens the ability of visual fusion to provide reliable perceptual evidence for the semantic branch under degraded conditions. Then, we introduce a strong multi-modal information interaction mechanism composed of interactive gated mixed attention (IGM-Att) and progressive coupling attention (PC-Att). These modules ensure comprehensive scene representation from both local and global perspectives, providing informational support for visual-semantic collaboration. Finally, we construct a collaborative mechanism to couple visual fusion and semantic fusion. It employs a feature search module to extract complementary key features from both tasks, enriching the representational potential of visual and semantic information. Meanwhile, a gradient correction strategy ensures collaboration from the optimization perspective, enhancing performance for both visual and semantic fusion through consistency learning. Extensive experiments demonstrate that W2F surpasses state-of-the-art methods in both visual appeal and decision accuracy. The code is publicly available at https://github.com/HaoZhang1018/W2F.

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