Unified Multimodal Models (UMMs) aim to integrate visual understanding and generation within a single structure. However, these models exhibit a notable capability mismatch, where their understanding capability often outperforms their generation capability. This mismatch suggests that the model's rich internal knowledge, while effective for understanding tasks, is not fully utilized during generation. To address this, we draw inspiration from the human ``Thinking-While-Drawing'' paradigm, where humans continuously reflect on intermediate results and revise them according to their understanding of the intended target. In this paper, we propose UniRect-CoT, a training-free unified rectification chain-of-thought framework. We regard the multi-step denoising process in UMMs as an intrinsic visual reasoning process, whose intermediate states provide opportunities for continuous reflection and rectification. By leveraging the UMM's inherent understanding to reflect on intermediate results in light of the target instruction and rectify them accordingly, our framework forms a reflective chain of thought within a single denoising trajectory, enabling the model's internal knowledge to guide generation throughout the process. Specifically, the UMM generates a state-conditioned reflection, whose autoregressive negative log-likelihood under the same model defines a model-native differentiable semantic loss that translates textual reflection into gradients for latent rectification. Extensive experiments demonstrate that UniRect-CoT generalizes across existing flow-based UMMs, consistently enhancing overall text-to-image generation performance.

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