The traditional build-and-expand approach is not a viable solution to keep roadway traffic rolling safely, so technological solutions, such as Autonomous Vehicles (AVs), are favored. AVs have considerable potential to increase the carrying capacity of roads, ameliorate the chore of driving, improve safety, provide mobility for those who cannot drive, and help the environment. However, they also raise concerns over whether they are socially responsible, accounting for issues such as fairness, equity, and transparency. Regulatory bodies have focused on AV safety, cybersecurity, privacy, and legal liability issues, but have failed to adequately address social responsibility. Thus, existing AV developers do not have to embed social responsibility factors in their proprietary technology. Adverse bias may therefore occur in the development and deployment of AV technology. For instance, an artificial intelligence-based pedestrian detection application used in an AV may, in limited lighting conditions, be biased to detect pedestrians who belong to a particular racial demographic more efficiently compared to pedestrians from other racial demographics. Also, AV technologies tend to be costly, with a unique hardware and software setup which may be beyond the reach of lower-income people. In addition, data generated by AVs about their users may be misused by third parties such as corporations, criminals, or even foreign governments. AVs promise to dramatically impact labor markets, as many jobs that involve driving will be made redundant. We argue that the academic institutions, industry, and government agencies overseeing AV development and deployment must act proactively to ensure that AVs serve all and do not increase the digital divide in our society.

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