Current deepfake attribution or deepfake detection works tend to exhibit poor generalization to novel generative methods due to the limited exploration in visual modalities alone. They tend to assess the attribution or detection performance of models on unseen advanced generators, coarsely, and fail to consider the synergy of the two tasks. To this end, we propose a novel gaze-guided CLIP with adaptive-enhanced fine-grained language prompts for fine-grained deepfake attribution and detection (DFAD). Specifically, we conduct a novel and fine-grained benchmark to evaluate the DFAD performance of networks on novel generators like diffusion and flow models. Additionally, we introduce a gaze-aware model based on CLIP, which is devised to enhance the generalization to unseen face forgery attacks. Built upon the novel observation that there are significant distribution differences between pristine and forged gaze vectors, and the preservation of the target gaze in facial images generated by GAN and diffusion varies significantly, we design a visual perception encoder to employ the inherent gaze differences to mine global forgery embeddings across appearance and gaze domains. We propose a gaze-aware image encoder (GIE) that fuses forgery gaze prompts extracted via a gaze encoder with common forged image embeddings to capture general attribution patterns, allowing features to be transformed into a more stable and common DFAD feature space. We build a language refinement encoder (LRE) to generate dynamically enhanced language embeddings via an adaptive-enhanced word selector for precise vision-language matching. Extensive experiments on our benchmark show that our model outperforms the state-of-the-art by 6.56% ACC and 5.32% AUC in average performance under the attribution and detection settings, respectively. Codes are available at https://github.com/Jenine-321/GazeCLIP.

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