Holographic beamforming enabled by metamaterial antennas has been proposed to facilitate spatial multiplexing at low hardware cost and low power consumption. However, existing holographic beamforming schemes are mainly developed for conventional bit-communication systems, which have not considered semantic-level importance and thus cannot be directly applied to support semantic communication. Specifically, in conventional bit communication, all bits are treated as equally important. In contrast, in semantic communication, different semantic information contribute unequally to task completion and therefore has different degrees of importance, with more important information requiring higher transmission quality. Ignoring semantic importance in holographic beamforming causes mismatches between importance of semantic information and its received SNR, thus degrading performances. In this paper, we propose a semantic-importance-aware holographic beamforming scheme enabled by metamaterial antennas with tunable radiated amplitudes to support semantic communication. It is challenging to design semantic-aware holographic beamforming schemes due to non-trivial modeling of the impact of semantic importance and unique amplitude-controlled structures of holographic beamforming. To address this, we characterize the dependence of semantic communication performance on semantic importance and received SNR via data fitting, and design a semantic-aware holographic beamforming algorithm to ensure reliable delivery of highly important semantic information. Simulation results validate effectiveness of the proposed method.

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