Text-based communication, such as text chat, is commonly employed in various contexts, both professional and personal. However, it lacks the rich emotional cues present in verbal and visual forms of communication, such as facial expressions and tone of voice, making it more challenging to convey emotions and increasing the likelihood of misunderstandings. In this study, we focused on typefaces as emotional cues employed in text-based communication and investigated the influence of font design on impression formation and decision-making through two experiments. The results of the experiments revealed the relationship between Japanese typeface design and impression formation, and indicated that advice presented in a font evoking an impression of high confidence was more likely to be accepted than advice presented in a font evoking an impression of low confidence.

翻译：文本交流（如文字聊天）在职业和个人场景中广泛使用。然而，它缺乏言语和视觉交流（如面部表情和语调）中丰富的情绪线索，使得传递情感更具挑战性，并增加了误解的可能性。本研究聚焦字体作为文本交流中的情绪线索，通过两项实验探讨字体设计对印象形成和决策的影响。实验结果揭示了日文字体设计与印象形成之间的关系，并表明，使用引发高自信心印象的字体呈现的建议，比使用引发低自信心印象的字体呈现的建议更易被采纳。