Augmented Reality (AR) is evolving to become the next frontier in social media, merging physical and virtual reality into a living metaverse, a Social MediARverse. With this transition, we must understand how different contexts (public, semi-public, and private) affect user engagement with AR content. We address this gap in current research by conducting an online survey with 110 participants, showcasing 36 AR videos, and polling them about the content's fit and appropriateness. Specifically, we manipulated these three spaces, two forms of dynamism (dynamic vs. static), and two dimensionalities (2D vs. 3D). Our findings reveal that dynamic AR content is generally more favorably received than static content. Additionally, users find sharing and engaging with AR content in private settings more comfortable than in others. By this, the study offers valuable insights for designing and implementing future Social MediARverses and guides industry and academia on content visualization and contextual considerations.

翻译：增强现实（AR）正逐渐发展成为社交媒体的下一个前沿领域，它将物理现实与虚拟现实融合成一个鲜活的元宇宙——即社交媒介宇宙。随着这一转变，我们必须理解不同情境（公共、半公共和私人）如何影响用户对AR内容的参与度。为填补当前研究中的这一空白，我们开展了一项包含110名参与者的在线调查，展示了36个AR视频，并就内容适配度与适宜性进行了问卷调查。具体而言，我们操控了三种空间类型、两种动态形式（动态vs静态）以及两种维度呈现（2D vs 3D）。研究结果表明，动态AR内容通常比静态内容更受欢迎。此外，用户认为在私人情境中分享和参与AR内容比其他情境更为自在。由此，本研究为未来社交媒介宇宙的设计与实施提供了宝贵见解，并为产业界和学术界在内容可视化及情境考量方面提供了指导。